n8n — at a glance
- Free self-hosted / $20/mo cloud
- ~400 integrations + custom code
- Best AI agent support in 2026
- Requires technical setup
- Open-source, runs on your server
Use Zapier if you want maximum ease and reliability and can afford $20–50/month. Use Make if you want visual multi-step workflows at ~$9/month — best value for most small businesses. Use n8n if you want self-hosted control or developer flexibility. For North County San Diego SMBs, Make is the most common right answer.
Three real tools, three different philosophies. This isn't a sponsored review — it's what you'd hear from a builder who's used all three in production. Pick the right tool and you save thousands. Pick the wrong one and you migrate later.
n8n — at a glance
Zapier — at a glance
Make — at a glance
| Category | n8n | Zapier | Make |
|---|---|---|---|
| Starting price | Free (self-hosted) / $20/mo cloud | $19.99/mo (750 tasks) | $9/mo (10,000 ops) |
| Free tier | Unlimited self-hosted; 2,500 cloud/mo | 100 tasks/mo, 5 Zaps | 1,000 ops/mo, unlimited scenarios |
| Integrations | ~400 native + any API/webhook | 6,000+ apps | 1,800+ apps |
| Technical skill needed | Medium–High (dev-friendly) | Low (no code at all) | Medium (visual, some logic) |
| AI agent support (2026) | Best — native LLM nodes, memory, tool-use | Basic AI actions (paid add-on) | AI modules (limited vs n8n) |
| Workflow complexity | Unlimited (code + visual) | Linear only (with workarounds) | Branching, loops, parallel paths |
| Custom code | Yes — JS/Python nodes anywhere | Code step (limited) | JS functions only |
| Self-hosting / data privacy | Yes — full control, your server | No — SaaS only | No — SaaS only |
| Error handling | Full control | Limited on lower tiers | Built-in on all plans |
| Learning curve | High (4–8h to productive) | Low (30min to first Zap) | Medium (2–4h to first scenario) |
| Best for | Developers, AI agents, privacy-first | Non-technical, broad integrations | Technical non-devs, cost-sensitive |
At low volume, the differences feel small. At 10,000+ tasks/month, the gap is brutal.
| Monthly volume | n8n Cloud | Zapier | Make |
|---|---|---|---|
| ~1,000 tasks | $20 (or free self-hosted) | $19.99 (Starter) | $9 (Core) |
| ~10,000 tasks | $20–50 (or ~$10/mo server) | $49 (Professional) | $16 (Pro) |
| ~50,000 tasks | ~$50 cloud / $20 self-hosted | $99+ (Business) | $29+ (Teams) |
| 100k+ tasks | $50–100 cloud / ~$20 self-hosted | $299–599/mo (Enterprise) | $99+/mo |
Self-hosted n8n on a $6/mo VPS handles most small business workloads for effectively zero SaaS cost. That math is hard to beat.
This is where the tools are most differentiated right now. AI agent workflows — where an LLM decides what tools to call, has memory across sessions, and loops until a task is done — require more than a simple trigger-action model.
n8n wins this category decisively. It ships native AI Agent nodes with built-in memory (buffer, window, summary), tool nodes the LLM can invoke, and LangChain integration baked in. You can build a multi-step AI agent that reads email, queries a database, calls an API, and writes back to a CRM — all in n8n, without external orchestration.
Make added AI modules, but they operate as action steps rather than true agents. Zapier's AI features are add-ons that mostly wrap ChatGPT for single-step content generation — not agent architecture.
If your roadmap includes anything with LLM orchestration, start on n8n. Migrating to it later is painful.
Most teams start on Zapier (easy), hit pricing pain at ~$100/mo, move to Make (saves 60%), then graduate to n8n when they want developer-grade control or AI agent support. Each migration costs 10–40 hours of rebuild time. If you have technical resources, skip straight to n8n now.