No-code automation first
Zapier, Make, or n8n handles 80% of business automations without any custom code. Start here before hiring a developer.
Claude API / OpenAI API
For custom AI features: text analysis, document processing, smart replies. $20-200/mo at typical small business volume.
Lead response automation
AI replies to new leads within 60 seconds — even at 2am. This single automation can double your close rate.
What custom development costs
Simple integrations: $500-2k. Custom AI workflows: $2k-8k. Ongoing AI systems: $500-2k/mo. Know this before you get quotes.
Local vs. remote developer
For AI work, technical skill matters more than location. But a local consultant (like me) can scope the project first so you don't overpay.
When NOT to build custom
If an off-the-shelf tool does 90% of what you need, use it. Custom development is for genuine gaps — not for looking technical.