⚙️ API Infrastructure

What it is in plain English

Strip away the jargon and this is a system that moves data or executes logic in a predictable way. The implementation details matter less than the outcomes.

Why small businesses need to understand it

You don't need to build it — but you need to ask the right questions when a vendor or employee proposes it, and know when something is broken.

Common operator traps

The most expensive mistake is buying or building something without confirming it connects to your existing tools and that there's a real exit path if it doesn't work.

Practical next step

If you're evaluating a tool or service that involves this concept, ask: what does the data flow look like, who owns the data, and what happens when we want to switch?

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